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Industry AI Visibility Index

The Industry AI Visibility Index, published by VisibAI, shows the average AI visibility score by industry across real audited business websites, and the issues most often holding each industry back. Aggregated and anonymous: no individual site is named.

Overall
Average AI visibility score
Across 637 audited domains in 25 industries. Snapshot computed on 23 August 2026.
39

Most audited websites score below 50 out of 100: AI visibility is still an open field in nearly every industry. Run a free AI visibility audit to see where your own site stands.

Average AI visibility score by industry

Only industries with at least 10 audited domains are shown. Each domain counts once (its most recent completed audit). Issue percentages are the share of audited sites in that industry affected by the issue.

SaaS & Technology

66 audited domains
41
avg
Content Freshness Trap (50%)No FAQ page found (39%)No llms.txt file found (39%)Content Hidden in Interactions (27%)Canonical URL Instability (23%)

Consulting

59 audited domains
38
avg
No llms.txt file found (66%)No FAQ page found (58%)Canonical URL Instability (44%)Content Freshness Trap (36%)No schema markup detected (19%)

IT & Software

53 audited domains
36
avg
No FAQ page found (64%)No llms.txt file found (58%)Content Freshness Trap (34%)Canonical URL Instability (32%)No schema markup detected (28%)

Education & Training

48 audited domains
39
avg
No llms.txt file found (71%)No FAQ page found (56%)Canonical URL Instability (35%)Content Freshness Trap (31%)No schema markup detected (25%)

Marketing & Advertising

43 audited domains
40
avg
No FAQ page found (53%)No llms.txt file found (44%)Canonical URL Instability (35%)Content Freshness Trap (26%)No schema markup detected (16%)

Healthcare & Medical

39 audited domains
42
avg
No llms.txt file found (59%)No FAQ page found (44%)Canonical URL Instability (31%)Content Freshness Trap (21%)Content Hidden in Interactions (18%)

E-Commerce & Retail

37 audited domains
39
avg
No llms.txt file found (62%)Content Freshness Trap (57%)Canonical URL Instability (41%)No FAQ page found (22%)No OpenGraph tags found (19%)

Financial Services & Fintech

29 audited domains
40
avg
No FAQ page found (62%)Content Freshness Trap (41%)No llms.txt file found (41%)Canonical URL Instability (31%)No schema markup detected (31%)

Web Design & Development

26 audited domains
41
avg
No FAQ page found (54%)No llms.txt file found (42%)Content Freshness Trap (35%)Canonical URL Instability (23%)Content Hidden in Interactions (15%)

Media & Publishing

23 audited domains
37
avg
No FAQ page found (78%)No llms.txt file found (52%)Content Freshness Trap (43%)Canonical URL Instability (39%)Content Hidden in Interactions (22%)

Construction & Real Estate

19 audited domains
39
avg
No llms.txt file found (58%)No FAQ page found (42%)Content Freshness Trap (32%)Canonical URL Instability (26%)No schema markup detected (21%)

HR & Recruitment

18 audited domains
41
avg
No llms.txt file found (72%)Canonical URL Instability (50%)No FAQ page found (50%)Content Freshness Trap (33%)Content Hidden in Interactions (11%)

Food & Beverage

17 audited domains
42
avg
No llms.txt file found (59%)No FAQ page found (41%)Content Freshness Trap (35%)No schema markup detected (24%)Canonical URL Instability (18%)

Legal Services

17 audited domains
40
avg
Canonical URL Instability (53%)No FAQ page found (53%)No llms.txt file found (53%)Content Freshness Trap (24%)Content Hidden in Interactions (12%)

Entertainment & Events

16 audited domains
42
avg
No llms.txt file found (56%)Content Freshness Trap (50%)No FAQ page found (50%)Entity Naming Inconsistency (19%)Canonical URL Instability (19%)

Fitness & Wellness

16 audited domains
38
avg
Content Freshness Trap (56%)No llms.txt file found (56%)No FAQ page found (38%)Canonical URL Instability (31%)Content Hidden in Interactions (19%)

Manufacturing

16 audited domains
39
avg
No llms.txt file found (88%)No FAQ page found (81%)Content Freshness Trap (50%)No sitemap detected (38%)Canonical URL Instability (25%)

Nonprofits & NGOs

16 audited domains
35
avg
No llms.txt file found (81%)No FAQ page found (75%)No meta description found (44%)Content Freshness Trap (31%)No OpenGraph tags found (25%)

Accounting & Tax

14 audited domains
39
avg
No FAQ page found (64%)No llms.txt file found (57%)Content Freshness Trap (50%)Canonical URL Instability (50%)No meta description found (29%)

Real Estate

12 audited domains
37
avg
No llms.txt file found (75%)Canonical URL Instability (67%)No FAQ page found (67%)Content Freshness Trap (50%)No schema markup detected (25%)

Energy & Utilities

11 audited domains
39
avg
No llms.txt file found (73%)Canonical URL Instability (45%)No FAQ page found (45%)No meta description found (27%)No schema markup detected (27%)

Fashion & Apparel

11 audited domains
37
avg
No FAQ page found (73%)Content Freshness Trap (64%)No llms.txt file found (64%)No schema markup detected (45%)No OpenGraph tags found (36%)

Tourism & Travel

11 audited domains
40
avg
Content Freshness Trap (64%)No FAQ page found (45%)Canonical URL Instability (36%)No llms.txt file found (36%)No OpenGraph tags found (27%)

Agriculture & Farming

10 audited domains
39
avg
No FAQ page found (60%)No llms.txt file found (50%)Canonical URL Instability (30%)Content Freshness Trap (20%)No OpenGraph tags found (20%)

Automotive

10 audited domains
46
avg
No llms.txt file found (40%)Content Freshness Trap (30%)Canonical URL Instability (20%)Cloudflare Bot Fight Mode Active (20%)No schema markup detected (20%)

See where your score ranks

Enter an AI visibility score (0 to 100) to compare it against the industry averages above. Nothing is saved or sent anywhere: this runs entirely in your browser.

How the index is computed

What the score measures

Every data point comes from an automated VisibAI audit that asks ChatGPT, Perplexity, Claude, Gemini, Mistral and You.com industry-tailored questions and measures how often the audited business appears in the answers. The result is a score from 0 to 100: higher means the business is mentioned, cited or recommended more consistently.

Which audits count

Each domain counts once: only its most recent completed audit enters the index. Audits without a stated industry are excluded, and so are internal test audits and audits of VisibAI itself. An industry appears only when at least 10 distinct audited domains belong to it; smaller industries are left out entirely rather than shown on thin data.

Freshness

The current snapshot was computed on 23 August 2026 and covers 637 audited domains across 25 industries, out of 761 unique audited domains in total. A new snapshot is computed daily.

Frequently asked questions

What is the Industry AI Visibility Index?

The Industry AI Visibility Index is a free public dataset published by VisibAI that shows the average AI visibility score by industry, together with the issues most often holding websites back. It is computed from real AI visibility audits of live business websites and is refreshed daily from an aggregated snapshot.

What does an AI visibility score measure?

An AI visibility score is a number from 0 to 100 that measures how consistently a business appears in AI-generated answers from assistants such as ChatGPT, Perplexity, Claude and Gemini when people ask about its market. A higher score means the business is mentioned, cited or recommended more often in those answers.

How is the index computed?

Each website counts once: only the most recent completed audit per domain enters the index. Audits with no stated industry are excluded, and so are internal test audits and audits of VisibAI itself. An industry appears only when a minimum number of distinct domains have been audited in it, and the top issues show the percentage of audited sites in that industry affected by each issue.

Is any individual website identifiable in the index?

No. The index publishes only aggregated statistics: industry averages, sample sizes and issue frequencies. No domain, brand or URL is ever named, and the minimum sample size per industry prevents any single site from being inferred from an average.

How often is the index updated?

A new snapshot of the index is computed once a day from the full audit dataset. The page always shows the date the current snapshot was computed and how many audited domains it covers.

Why is my industry not listed?

An industry is listed only once enough distinct audited domains belong to it; the minimum sample size is shown on the page. If your industry is missing, not enough businesses in it have run an audit yet. Running a free AI visibility audit adds your industry to a future snapshot, in aggregate and anonymously.

What is a good AI visibility score?

Most audited websites currently score below 50 out of 100, so AI visibility is still an open field in nearly every industry. A score above your industry average means AI assistants already surface you more often than a typical competitor; a score below it usually signals fixable issues such as blocked AI crawlers, missing FAQ content or missing structured data.

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